SES San Jose Video Leaked
Video of Paid Links session at SES San Jose 2007 via original poster
including exclusive footage of-
Danny Sullivan - SearchEngineLand
Matt Cutts - Google
Greg Boser - WebGuerrilla
Dave Naylor - DaveN
Aaron Wall - SEO Book
Rand Fishkin - SEOMoz
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Catching up on Reading
Here is one of those Speed-linking posts. This is all of the reading I need to catch up on, all hand-picked by me. You’re welcome to read along too!
Setting Up a Blog - Some Things You Should Know From an SEO Perspective
| There is an excellent thread at Cre8asite Forums on the topic of setting up a new blog and taking into account the SEO side of things. One thing that I would strongly recommend and agree with in the thread is… |
Digging for Links
| Tips on how to promote linkbait. This may be my last linkbait post for a while. |
Andy Hagans on Quality Content?
| Andy Hagans offers a killer post on tips on how to break out of the Google Sandbox quickly and cheaply. |
Nearly Every Successful Marketer is a Spammer
| Most profitable businesses at some point likely used spin, public deception, or spamming to help gain their current market position. |
How to Redirect Outbound Affiliate Links
| Tips about how to cloak outbound affiliate links using .htaccess or a PHP jump script. |
Wordtracker Launches New Free Keyword Tool
| Wordtracker launched a free version of their keyword research tool. |
Optimal Word Count & Web Page Copy Length
| Article about how long to make web pages based on the goal of the website. |
Straight Out of the Andy Hagans Playbook
| Andy Hagans shares his link baiting strategy play book. |
Signs of a Low Quality Website
| Some sites can increase their brand value and linkworthiness by balancing their site objectives and clearing out many obvious errors that undermine their credibility. |
View All Your Google Supplemental Index Results
| Your number and percentage of supplemental results can be viewed as a proxy for the quality of your information architecture and your link equity relative to the size of your site. |
17 Most Common PPC Mistakes Web Marketers Make
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Posted by IgorMord As I manage quite a few PPC campaigns I always notice the silly and sometimes not so silly mistakes that advertisers make with their PPC programs. Mistakes when creating PPC ads, click fraud detection, and lack of testing are just a few of them. |
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Search Engine Optimization Powerpoint
Here it is Saturday, and I’m putting the finishing touches on a presentation I am giving to my Company next Wednesday during its annual Kick-off. I don’t work for a web company. I work for iAnywhere Solutions Inc., the same place Eric Giguere works by coincidence, the author of Make Easy Money with Google Adsense. I work in technical support. Not the usual tech support you may think of like Dell tech support. Not at all. I support developers, not end-users. Is that any different? Yes, I answer emphatically. My pay-cheque is certainly different than Dell tech support folk. But I digress.
It’s unfortunate I can’t post my presentation here, as per my employment agreement anything I produce during employment is owned by the company. I spent a lot of time putting this presentation together, but not in the normal sense. I didn’t pick the topic and then set out to research it. It was kind of the opposite to that. I have been researching SEO for quite some time now, but not for iAnywhere. I’ve been learning everything I can about SEO to improve my earnings (how’s that for incentive!) in my various blogs on the web. All of my blogs are non-work related by the way. I would never hazard to write about my work. I don’t think that would go over well.
So, with all of this knowledge I decided to volunteer to speak to my colleagues about SEO. I knew my topic was “fringe”. I thought my topic would be denied as not related to work. But what the heck, I was volunteering to bring something to the group that I had to offer from the outside. What I discovered instead was that many, many people were interested in hearing my topic. People from entirely different divisions in my Company. My topic was approved.
I only have one hour to present and 30 minutes to answer questions. There’s no way SEO can properly be understood in that time. What I hope though, is that I merely whet the appetite of enough people to set them on a course of further enlightenment.
Then I will have succeeded.
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