Italic Google Ad spotted
I haven’t seen anybody else report on this yet so I may have a scoop! Yippee!
I just saw a new kind of Google AdSense ad on one of my sites. The ad uses an emphasized link font as shown here in this screen capture.
Looks like Google is doing some more testing in the wild. It could raise CTR’s for some, as I noticed this ad instantly (of course, I’m a publisher so I look for these things). I have heard Google is tinkering with their logo on the ads as well.
What do you think of the new format?
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Catching up on Reading
Here is one of those Speed-linking posts. This is all of the reading I need to catch up on, all hand-picked by me. You’re welcome to read along too!
Setting Up a Blog - Some Things You Should Know From an SEO Perspective
| There is an excellent thread at Cre8asite Forums on the topic of setting up a new blog and taking into account the SEO side of things. One thing that I would strongly recommend and agree with in the thread is… |
Digging for Links
| Tips on how to promote linkbait. This may be my last linkbait post for a while. |
Andy Hagans on Quality Content?
| Andy Hagans offers a killer post on tips on how to break out of the Google Sandbox quickly and cheaply. |
Nearly Every Successful Marketer is a Spammer
| Most profitable businesses at some point likely used spin, public deception, or spamming to help gain their current market position. |
How to Redirect Outbound Affiliate Links
| Tips about how to cloak outbound affiliate links using .htaccess or a PHP jump script. |
Wordtracker Launches New Free Keyword Tool
| Wordtracker launched a free version of their keyword research tool. |
Optimal Word Count & Web Page Copy Length
| Article about how long to make web pages based on the goal of the website. |
Straight Out of the Andy Hagans Playbook
| Andy Hagans shares his link baiting strategy play book. |
Signs of a Low Quality Website
| Some sites can increase their brand value and linkworthiness by balancing their site objectives and clearing out many obvious errors that undermine their credibility. |
View All Your Google Supplemental Index Results
| Your number and percentage of supplemental results can be viewed as a proxy for the quality of your information architecture and your link equity relative to the size of your site. |
17 Most Common PPC Mistakes Web Marketers Make
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Posted by IgorMord As I manage quite a few PPC campaigns I always notice the silly and sometimes not so silly mistakes that advertisers make with their PPC programs. Mistakes when creating PPC ads, click fraud detection, and lack of testing are just a few of them. |
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YouTube to Share Ad Revenue
People who upload their own films to video-sharing website YouTube will soon get a share of the ad revenue according to Jensense. It’s unclear at this point how this would be done but rival Metacafe has been doing this for a while now with their Producer Rewards, it only was a matter of time.
I’d be very interested in seeing how much they pay and what kind of content works best with this. Mini-tutorials come to mind as something AdSense ads could go along with.
It’ll also be interesting to see how Google deals with the onslaught of spammers and copyright infringers that will surely flood the space.
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