feedbuzzard

A pretty interesting read this morning over at Wired.com by Charles C. Mann.

For those of you unfamilar with the term click-fraud, it is all explained here.  So is the potential impact of this problem ballooning out of control.

Google, Yahoo!, and the other major PPC firms have found themselves
caught in a game of cat and mouse with its perpetrators. Even as the
search engines shore up their defenses, click scammers are becoming
more sophisticated, increasingly deploying complex software to disguise
the origins of clicks. For now, the search companies and many of their
clients maintain that the problem on their networks is under control.
But some observers, like Holcomb, believe that click fraud is “a
billion-dollar mess” that “has the potential of destroying the entire
industry.”

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The topic this morning seems to be SEO for blogs as I see an article Graywolf is running an interesting experiment about page titles in his blog, and now Eric at  Make Easy Money with Google has written on the topic.

Eric is right.  A little SEO on your blog is perhaps one of the most important things an AdSense publisher can do to get traffic.  That is why I spend quite a bit of time honing my SEO skills. I’m actually speaking at my Company’s annual Kick-off on the topic.

One thing I have learned is very important.  What you learn in SEO might not only be obsolete six months from now, it might be downright wrong!  There is a ton of misinformation on the web about SEO, and there are a lot of fly-by-night operators out there.

One place I know that is going to provide advice that wont hurt my site is Google themselves, in their webmaster guidelines.  Follow these tactics and you can’t really go wrong.

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Here are the firefox extensions I use. These little things make firefox so much more useful than Internet Explorer.

Why not give firefox a try?

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